CONVERGENCE • LEAN-FORWARD • LEAN-BACK • CABLE VOD • AVOD • SVOD • FVOD • DTO • DTR • NON-THEATRIC • INFLIGHT • BROADCAST • TERRESTRIAL • CABLE • SATELLITE • PAY-TV • FREE-TV • IPTV • OTT • STREAMING • EST • MOBILE • APPOINTMENT VIEWING • ACQUISITIONS • PRE-SALES • COPRODUCTIONS • COMMISSIONS • WORK-FOR-HIRE • CATCH-UP RIGHTS • MOD • BOD • STATION RELATIONS • FORMAT SALES…
We speak the language of media. Our fingers are on the pulse of the international marketplace, the digital media marketplace, the homevideo marketplace, the non-theatrical marketplace, the inflight marketplace, the educational marketplace, the college and university marketplace. We know the environment for production, co-production, and sales.
The Janson Media Consultancy can help with…
- UNDERWRITING
For projects in development designed for public television, we can help with the search for corporate underwriters and sponsors. We will help you design the pitch book, and target the usual suspects. It isn’t easy, but there is sponsorship money out there for quality programs created for the PBS audience.
- PBS SYNDICATION & STATION RELATIONS
For completed and fully-underwritten programs or series designed for public television in the United States, we can manage the syndication and station-relations campaign to provide the best possible carriage/penetration throughout the PBS system. Stations relations campaigns can be as short as three-months for one-off specials, or ongoing for series.
- CONTENT SOURCING/ACQUISITIONS
We provide a content sourcing/acquisitions service for major media companies seeking large libraries of programming for new media ventures or cable, satellite, IPTV, internet, or VOD launches.
- CATALOG & PROJECT EVALUATIONS
For international content suppliers seeking to break into the U.S. market, we can provide an analysis of your program catalog and its potential in the U.S. market. For projects in development or in production, or finished programs or series’ pilots, we can provide evaluations in terms of production quality, presentation quality, and overall marketability and potential for sale to both American and international television and/or DVD-video markets. We can also recommend companies (networks or distributors) which would be the best fit for your project, and provide rough revenue estimates.
- CONTRACT NEGOTIATION
We can help with the negotiation of major deal points in production or license agreements (co-production, pre-sale or acquisition) with television networks, offering experience with contracts that rivals that of the best entertainment attorneys.
- SOCIAL MEDIA STRATEGY
Facebook, Twitter, LinkedIn, Pinterest, Tumblr, Posterous, RSS Feeds… Are you using these platforms yet for your brand or company? If not, you need a social media strategy.
The Process
Our consultants are available on monthly retainers for long term projects (content sourcing, stations relations, underwriter search). Project budgets and time frames vary widely, and can include travel expenses if meetings are called for, and incentive commissions when projects involve a search for financing. An initial one-hour telephone conversation is complimentary if a retainer agreement is signed; if not, the hour is billable at $500.
We often work on short-term projects as well, which typically take the form of one or two hour telephone advisory sessions, or the engagement of a consultant to work at specific conferences, festivals and markets, etc.. Telephone conferences are scheduled after a thorough review of available materials (footage, screeners, treatments, presentations, etc.). The minimum telephone consultation is for one hour, and the minimum fee includes billable time for our consultant’s preparation (reading, screening, etc.). Clients may also request half-day or full-day in-person meetings with our consultants, which must be scheduled well in advance and which entail travel expenses.
Our consultants offer a wide range of expertise in the business of content production and distribution. Please click through to read their backgrounders. You can choose the consultant with the kind of experience that would be the best fit for your project, or we will do it for you.
- Tom Friedmann [Specialties: Cable VOD and PPV, Online Video, Contracts, Program Acquisitions]
- Joan Lence [Specialties: PBS Station Relations, Independent Docs]
- Jim Scalem [Specialties: PBS Pledge Programming, PBS Station Relations]
- Niki Vettel [Specialities: Program Development, Production, and Executive Production; PBS Pledge Programming]
Our consultants may also be available for speaking engagements or as panelists at conferences or workshops; please inquire as to their availability.
And then let us know about your project and your budget — complete our inquiry form and we will respond promptly.